HOW DID WE GET HERE?

We want to shine a light on how people travel and the impact of transport choices on humanity.

How do people get to work? What makes them choose planes over trains? Do people think about leisure travel in the same way as business travel? Can we tell which modes of transport are cheaper, faster, cleaner and calmer?

We also want to look to the future. Are we there yet? Given what we know and find, what can be done to change people’s transport choices for the better?

Current Behavior

To kick off, we asked people in the UK, France, Spain and Germany a set of questions about their transport choices. Here’s what they told us …

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THE FACTS

Select a journey to compare travel stats

By Train By Plain
Cost £98 £100
Time 197 mins 308 mins
Emissions 16 CO2 kg 122 CO2 kg
Choice 2,299 1,894
Health work in progress work in progress
By Train By Plain
Cost £49 £139
Time 179 mins 292 mins
Emissions 11 CO2 kg 77 CO2 kg
Choice 3,814 632
Health work in progress work in progress
By Train By Plain
Cost £98 £100
Time 197 mins 308 mins
Emissions 16 CO2 kg 122 CO2 kg
Choice 1,434 1,990
Health 88.5 bpm 124 bpm
By Train By Plain
Cost £96 £140
Time 249 mins 274 mins
Emissions 9 CO2 kg 97 CO2 kg
Choice 779 984
Health work in progress work in progress
By Train By Plain
Cost £43 £79
Time 305 mins 247 mins
Emissions 2 CO2 kg 120 CO2 kg
Choice 1,591 1,489
Health work in progress work in progress

Changing Behavior

The data is telling us that the plane isn’t always the best transport option for travel. Yet, when we looked at ‘current behaviour’ in section one, we saw that travellers are still choosing planes over trains, with no intention to fly less over the next 12 months.

There seems to be a mismatch between what travellers say vs. what they do. Why is this? and more importantly, how do we change this going forward? Becasue at the end of the day, our climate is changing, so why aren’t we?

Explore some of the initiatives that are already changing travel behaviour today.

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